Funding for US e-commerce and retail brands

Funding shaped like your revenue.

We fund e-commerce and retail brands with our own money. Connect your bank. We see how your customers actually pay you, and match you to the funding that fits, from a cash advance to a line of credit.

$10k – $10m+ what we fund, in USD
  • Our own money, no brokers
  • Five products, matched to you
  • Apply in 3 minutes, answer usually the same day
Who we work with

Built for
direct-to-consumer brands

Where we work
  • United StatesEvery state where we can offer the product
  • Selling anywhereYour customers can be wherever they are. We fund US-registered businesses.
Who we fund

How your customers pay you
decides the funding that fits.

Some brands are paid every day, in lots of small card payments. Others wait 30, 60 or 90 days on a handful of big retail orders. The way money reaches you decides which funding fits, so that is where we start.

Direct-to-consumer

You sell through your own store and the money lands daily in small pieces.

Cash advance · Line of credit

Marketplace seller

Amazon, eBay, TikTok Shop. You get paid on the platform's schedule, not yours.

Cash advance · Line of credit

Wholesale

You sell in bulk to retailers and big-box buyers, then wait 30, 60, 90 days to be paid.

Invoice financing · Extended payment terms

Bricks-and-mortar

Registers, foot traffic, and one season that has to pay for the whole year.

Cash advance · Extended payment terms
Cash advance estimate

How much could
you get?

Move the slider to roughly what you sell in a month. This is an indication, not an offer. The real number comes from your bank.

We expect most advances to land between 1 and 2.5 times a month's sales. We price it once we have seen your bank, not before.

Monthly salesTrending up
This yearLast year
Illustrative: a brand's monthly sales against the year before. We size against your real months, read from your bank.
USD
$80,000
$5k$2m
You could be looking at $80,000 to $200,000
$140,000
Repaid from
20% of your sales

An indication, not an offer. What it costs depends on your business and on which product fits, and we put that in writing before you sign anything.

Register your interest

Three minutes from you. The rest is ours.

What do you sell?
Own storeMarketplaceWholesale
Monthly revenue
Under $25k$25k–$100k$100k+
Trading for
Under 1 yr1–3 yrs3 yrs+
Bands, not exact figures
Step 01 / 03 Answer a few questions
What do you sell?Who pays you?What's it for?
Read-only access
Checking account•••• 447112 months
Merchant settlement•••• 103212 months
Savings•••• 88209 months
Cannot move money · revoke any time
Step 02 / 03 Connect your bank. That's it.
Read-onlyOr send statementsUnhook any time
Company checks outActive, nothing filed
Where money comes fromMostly direct sales
Funding you're repayingOne found
Numbers add upStatements match
Step 03 / 03 We check, then you hear back
Company checks outWhere money comes fromFunding you're repayingNumbers add up
What it is for

Put it where it
earns the most.

We do not tell you how to spend it. These are the six moments when founders most often come to us, and the product that usually fits each one.

What you keep
  • All of your equity
  • Your board, as it is
  • Every spending decision
When the numbers work

Ads

Scale the campaigns that are already paying back, instead of waiting for last month's cash to land.

Between the peaks

A quiet month

Keep payroll and suppliers paid through the slow part of the year, without cutting what works.

Usually fitsLine of credit
Ahead of the growth

Hiring

Bring in the person you need before the revenue that pays for them arrives.

Register your interest

Get in the queue.
Five fields.

We are opening up to US brands one group at a time. Put your name down now and you are near the front when we do.

Just give us your website. We will find your company details ourselves, which is a fair summary of what we do all day.

Optional. If you have them to hand they let us start the company check before we speak.

No obligation, and no sales call unless you ask for one. We hold your details under our privacy notice and you can have them deleted at any time.

Stop guessing what you'd get.

Trading business with real sales? Start here.

3-MIN APPLICATIONNO OBLIGATIONNO SALES CALL